Richard Branson and Virgin Atlantic are having a party on cloud 9 while other airlines accept their hardships and spend time building explanations out of economic symptoms.
The company recently reported annual pre-tax profits of $109M usd, almost doubling last year's number.
How?
- "results had been helped by a rise in premium fare passengers."
- "successful hedging of fuel had helped the firm, by buying in advance before fuel prices surged."
- "Group sales, which include sales from tour operator Virgin Holidays, increased by 8.4% to £2.579bn from £2.38bn in the year before."
- Style!
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